After the Lunar New Year holiday, when everyone is still immersed in the festive atmosphere and hasn’t returned to work, many people think that business will be slow at this time. But in reality, the post-Tet period is a “gold mine” for those who know how to grasp market demands, from early-year shopping trends, good luck rituals, to the need for self-renewal after a long holiday.
If you’re wondering “What should I sell after Tet to make quick profits and catch trends?”, MISA eShop will suggest 20+ potential, new, and less competitive items to help you start the new year smoothly, succeeding wherever you do business!
20+ “what to sell after Tet” items worth considering
The post-Tet period always harbors countless opportunities for those sensitive to consumer demands. People begin to return to their daily routines, shop for early-year festivals, renew themselves, or look for items that bring good luck and positive energy. This is also a time when the market is less competitive, initial investment is not too large, very suitable for starting a small business. Below are over 20 suggestions for “what to sell after Tet?”
1. Offerings & spiritual items
January is the peak season for offerings as many families and stores hold spring opening ceremonies and go to pagodas to pray for peace. This item is easy to sell, has a quick capital turnover, and stable profits.
- Suggested products: Votive papers, paper money, Han-Nom invocations, small incense burners, mini statues, “spring opening ceremony” combos including incense, candles, salt, rice, water.
- Target audience: Families, store owners, offices opening.
- Wholesale price: 3,000 – 15,000 VND/small item; 40,000 – 70,000 VND/set.
- Retail price: 10,000 – 120,000 VND.
- Profit margin: 40-60%.
- Trend suggestion: Launch “Spring Opening Ceremony 2026” combo, luxurious packaging, printed with feng shui blessings or personalized messages.
2. Fresh & dried flowers for decoration / offerings
After Tet, the demand for fresh and dried flowers increases sharply due to a series of festivals and gift-giving occasions at the beginning of the year (Valentine’s, March 8th). People go to pagodas, offer sacrifices, decorate their homes, or give each other meaningful bouquets, so this item sells well throughout January – February of the lunar calendar.
- Suggested products: Chrysanthemums, lilies, marigolds, sunflowers; artistic dried flowers, paper flowers printed with names or wishes.
- Wholesale price: Fresh flowers 4,000 – 10,000 VND/stem; dried flowers 40,000 – 80,000 VND/bouquet.
- Retail price: Fresh flowers 10,000 – 25,000 VND/stem; dried flowers 120,000 – 250,000 VND/bouquet.
- Profit margin: 50-100%.
- Trend suggestion: Launch “prosperity bouquet,” “blessing bouquet” for early-year gifts, or personalized dried flowers with the buyer’s name – unique, easy to go viral on social media.
3. Fruits & vegetarian platters
After Tet, many families have a habit of eating vegetarian food to detoxify and perform full moon rituals, go to pagodas. The demand for beautiful, clean, convenient offering platters and fruits increases sharply, especially in the first half of January. This item is suitable for selling online, delivery to homes, or in front of pagodas, residential areas.
- Suggested products: Offering platter combo including flowers + fruits + vegetarian cakes; imported fruits such as grapes, cherries, oranges, apples.
- Wholesale price: 70,000 – 200,000 VND/platter; imported fruits 80,000 – 150,000 VND/kg.
- Retail price: 150,000 – 400,000 VND/platter.
- Profit margin: 30-50%.
- Trend suggestion: Create mini portable offering platters, or online delivery combos, design luxurious packaging, accompanied by early-year blessing cards “Peaceful – Prosperous”.
4. Detox – weight loss products after Tet
After a long holiday with many parties, sweets, fried foods, the demand for weight loss – body detoxification increases sharply, especially among office workers and young people. Detox products are easy to sell online, have a wide customer base, high profits, and can be sold year-round.
- Suggested products: Detox tea, green vegetable powder, bottled cold-pressed juice, protein bars or granola.
- Wholesale price: 15,000 – 30,000 VND/pack; 250,000 – 400,000 VND/set.
- Retail price: 30,000 – 80,000 VND/pack; about 500,000 VND/set.
- Profit margin: 50-70%.
- Trend suggestion: Explore the trend “Post-Tet Detox – gentle purification” which is viral on TikTok; create a combo “7-day spring purification” or “New Year Detox” to attract health-conscious buyers.
5. Skin recovery cosmetics after Tet
After Tet, skin often becomes dry, dull, and prone to acne due to diet, late nights, and dry weather. Therefore, skin recovery skincare products always sell well at the beginning of the year, especially mini sizes or trial combos.
- Suggested products: Sheet masks, restorative serums, light moisturizers, mini skincare kits.
- Wholesale price: 20,000 – 150,000 VND/product.
- Retail price: 60,000 – 400,000 VND.
- Profit margin: Approximately 50%.
- Trend suggestion: Create a “Post-Tet Skincare Recovery” combo including 3 items (mask, serum, moisturizer) for 399k VND, packaged in a luxurious gift box with a card “Recharge Energy – Renew Skin for the New Year”.
6. Small feng shui products
At the beginning of the year, especially before and after the God of Wealth Day (10th day of the first lunar month), the demand for feng shui items to pray for good luck, attract wealth, and bring peace increases sharply. This is a period when “anything sells” if the product carries auspicious meanings, is compact in design, and easy to display.
- Suggested products: Feng shui stone bracelets, money-biting toads, mini Pixiu, lucky coins, lucky plants – desktop succulents.
- Wholesale price: 20,000 – 100,000 VND/product.
- Retail price: 80,000 – 300,000 VND.
- Profit margin: Approximately 60%.
- Trend suggestion: Launch a “Wealth – Prosperity – Peace” combo with instructions on choosing stone colors according to destiny, or a “God of Wealth 2026 Gift” package with a prosperity blessing card, very suitable for selling online or as early-year gifts.
7. Personalized handmade items
The trend of personalized gifts is increasingly popular, especially after Tet when people want to send meaningful and delicate New Year wishes. Compact, unique handmade products help you easily stand out and sell well on social media.
- Suggested products: Mini calligraphy paintings, decorative paper lanterns, handmade gift boxes (cards, fabric bags, decorative chocolates).
- Wholesale price: 20,000 – 50,000 VND/product.
- Retail price: 100,000 – 250,000 VND.
- Profit margin: From 100% upwards.]
- Trend suggestion: Create a “Spring Opening Handmade Gift Set”, or shoot a video “Handmade, sold by hand” on TikTok to attract customers who love handmade, personalized products.
8. Stuffed animals & Valentine’s / March 8th gifts
Immediately after Tet, there’s a series of occasions like Valentine’s Day and March 8th, when the demand for gifts increases sharply, especially among young people and office workers. Stuffed animals and creative gifts are safe choices that always sell well if you know how to create highlights.
- Suggested products: Light-up stuffed animals, photo-printed stuffed animals, mini car-hanging stuffed animals, silk-shirted stuffed animals, or handmade crocheted animals.
- Wholesale price: 50,000 – 200,000 VND/item.
- Retail price: 150,000 – 500,000 VND/item.
- Profit margin: 40-60%.
- Trend suggestion: Launch a “Light-up Lover Bear with QR message” model – buyers scan the code to listen to messages, songs, or view photos/videos of memories, a trend that is strongly viral during Valentine’s Day 2025, 2026.
9. Chocolates & small gifts for Valentine’s / March 8th
Right after Tet is the season for an “explosion” of love gifts. Chocolates, handmade cakes, and mini gifts are easy-to-sell items with low capital and high profits if packaged beautifully and trendily.
- Suggested products: Personalized chocolate boxes, chocolate letters, gummy candies, handmade cookies.
- Wholesale price: 20,000 – 80,000 VND/product.
- Retail price: 80,000 – 250,000 VND/product.
- Profit margin: 50-70%.
- Trend suggestion: Make chocolates with printed wishes or chocolates in engraved boxes, combine with gift-giving videos on TikTok to increase virality.
10. Rental services & small event supplies
After Tet, festivals, spring openings, and pagoda rituals are frequent, and the demand for renting tables, chairs, backdrops, and small decorations increases sharply. This service requires little capital, has a quick turnover, and is very suitable for weekend side hustles.
- Suggested products/services: Table and chair rental, mini backdrops, photo decoration sets, festival check-in items.
- Wholesale price (initial investment): 1 – 3 million VND for a basic decoration set.
- Rental price: 200,000 – 500,000 VND/time.
- Profit margin: 60-80%.
- Trend suggestion: Create a mini spring opening decoration combo for stores, spas, cafes that is compact, beautiful, and easy to set up.
11. Fish, birds, animals for release (if permitted)
Near and after Tet, especially in January, releasing animals is a common spiritual activity. Small businesses in this area, if adhering to environmental regulations, can be very profitable.
- Suggested products: Goldfish, small carp, sparrows, mini turtles.
- Wholesale price: 2,000 – 10,000 VND/animal.
- Retail price: 8,000 – 25,000 VND/animal.
- Profit margin: 50-70%.
- Trend suggestion: Sell a “Peaceful Spring Release” combo, with a good luck card or lucky money envelope, a small salt packet.
12. Healthy snacks / treats after Tet
After Tet, consumers prefer light, healthy, convenient snacks over greasy dishes. This is an ideal time to sell “healthy” snacks.
- Suggested products: Vegetarian cakes, sweet soups, tofu pudding, roasted nuts, dried fruit snacks, diet cakes.
- Wholesale price: 5,000 – 20,000 VND/serving.
- Retail price: 15,000 – 50,000 VND/serving.
- Profit margin: 40-60%.
- Trend suggestion: Make a video “Healthy snacks after Tet – delicious without fear of gaining weight” to go viral on social media.
January is festival season, and the demand for group dining and spring excursions to pagodas increases. Small eateries and fast food carts are easy to start after Tet.
- Suggested products: Sticky rice, fried banh chung, banh gio, grilled skewers, sugarcane juice, iced tea.
- Wholesale price: 5,000 – 15,000 VND/item.
- Retail price: 15,000 – 40,000 VND/item.
- Profit margin: 50-70%.
- Trend suggestion: Create a “Spring Fun Feast” combo or set up a mini food cart at pagoda gates, parks.
14. Early-year office gifts
Businesses often have the custom of giving gifts and lucky money at the beginning of the year to employees and partners. This is a potential market for small gift boxes, feng shui gifts, or desk decorations.
- Suggested products: Mini calendars, photo frames, desk plants, insulated mugs with printed names.
- Wholesale price: 30,000 – 100,000 VND/product.
- Retail price: 100,000 – 300,000 VND.
- Profit margin: 40-60%.
- Trend suggestion: Create a New Year kick-off gift set with lucky money envelopes and cards printed with company logos.
15. Decor items / Spring opening decorations
Homes, cafes, and offices often want to change the atmosphere at the beginning of the year with some decor items featuring spring – prosperity – wealth or happiness – prosperity – longevity.
- Suggested products: Mini couplets, lanterns, lucky trees, canvas paintings with lucky themes.
- Wholesale price: 10,000 – 60,000 VND/product.
- Retail price: 50,000 – 200,000 VND/product.
- Profit margin: 60%+.
- Trend suggestion: Minimalist Tet decor that is still luxurious and brings luck is highly sought after on TikTok and Pinterest.
16. Beauty services – personal care
After Tet, many people want to refresh themselves to start the new year: Haircuts, nail care, skin care, steaming. This is a golden time for mini beauty services.
- Suggested products/services: Nails, nourishing hair wash, herbal steaming, basic skin care.
- Cost: 50,000 – 200,000 VND/session.
- Selling price: 100,000 – 350,000 VND/session.
- Profit margin: 60-70%.
- Trend suggestion: Create a “Detox – New Year Beauty” package or a “Spring Opening Hair Wash for Prosperity” combo.
17. Mini photography / video services
After Tet, many people want to take family photos, couple photos, or commemorative spring opening photo shoots. No need for a large studio, just a beautiful shooting angle and creative concept are enough to attract customers.
- Suggested products/services: Tet concept photography, mini outdoor shoots, spring greeting video shoots.
- Cost: 0 – 300,000 VND (if using existing camera/phone).
- Selling price: 300,000 – 700,000 VND/photo set.
- Profit margin: 70%+.
- Trend suggestion: Offer “Tet photos at home” service with a mini shooting corner setup and custom filters.
18. Travel – festival souvenirs
During the early-year festival season, tourist attractions and temples are crowded with visitors, making it very suitable to sell small, inexpensive, and portable souvenirs.
- Suggested products: Keychains, bracelets, fans, fabric bags printed with location images, postcards.
- Wholesale price: 5,000 – 30,000 VND/product.
- Retail price: 30,000 – 80,000 VND/product.
- Profit margin: 50-70%.
- Trend suggestion: Make New Year mascot keychains or refrigerator magnets with tourist destination images, kèm theo thiệp.
19. School supplies & stationery for the second semester
After Tet, students return to school, and the demand for notebooks, pens, and stickers increases sharply. This is a small business segment with quick capital turnover.
- Suggested products: Notebooks, pens, sticky notes, stickers, pencil cases, bookmarks.
- Wholesale price: 2,000 – 15,000 VND/product.
- Retail price: 10,000 – 40,000 VND/product.
- Profit margin: 50%+.
- Trend suggestion: Create a “New Year Stationery Set” or a “Lucky Spring Opening Notebook”.
20. Small printing / personalization services
The desire for “a personal touch at the beginning of the year” makes personalized T-shirt printing, cup printing, and card printing services popular. Easy to start with a small thermal printer or collaborate with a printing workshop.
- Suggested products/services: T-shirt printing, cup printing, notebook printing, lucky money envelopes with printed names.
- Wholesale price: 20,000 – 80,000 VND/product.
- Retail price: 80,000 – 250,000 VND/product.
- Profit margin: 60-70%.
- Trend suggestion: Make spring opening group T-shirts or personalized mugs with printed wishes, accompanied by QR code messages.
21. Sports apparel & gym/yoga accessories
After the Tet holiday, many people set goals to get back in shape, causing a sharp increase in demand for workout gear. This is a very potential market, easy to source and with quick capital turnover.
- Suggested products: Yoga mats, resistance bands, sports water bottles, gloves, gym clothes.
- Wholesale price: 50,000 – 150,000 VND/product.
- Retail price: 150,000 – 400,000 VND/product.
- Profit margin: 50% or more.
- Trend suggestion: Sell a combo “Post-Tet Gym – Super-fast recovery” including resistance bands + water bottle + mini mat; combine with video guides for home workouts to go viral on TikTok.
Criteria for choosing what to sell after Tet – High-profit early-year business secrets
Before starting a business, you should carefully evaluate the following factors to choose the right profitable products that match early-year trends:
| Criteria | Meaning | How to evaluate / Notes for application |
| Seasonal & early-year festival demand | January, the “month of festivals and spirituality,” is when people go to pagodas, pray for wealth and luck, open businesses, and give early spring gifts. Products associated with beliefs and customs will have high purchasing power. | Monitor the lunar calendar, full moon days, the 10th day of the God of Wealth, local festivals. You can do a quick survey on social media to see what users are interested in in January. |
| Catching trends & product creativity | Unique, personalized, and creative items always attract young people and are easily spread on TikTok, Facebook, Zalo. | Follow early-year trends, from gifts, decor, feng shui, to handmade items; prioritize products that can be customized with names, wishes, colors. |
| Small capital – low risk | After Tet, purchasing power is not yet stable, so choose products with quick capital turnover, moderate investment capital, avoiding overstocking. | Try selling on a small scale or online first, evaluate customer feedback, then import more. The “pre-order” model is very suitable. |
| Easy delivery & good preservation | Many sellers lose money by choosing products that are difficult to transport, easily perishable, or fragile. | Prioritize lightweight items, compact packaging, shockproof, no need for refrigeration. If selling food, choose items with a long shelf life or dry products. |
| Good profit margin – low cost | The goal of post-Tet business is quick capital turnover and early profits. | Choose items with at least 30-50% profit margin, easily increase value with packaging, combos, small promotions without increasing production costs. |
| Scalability & product diversification | A potential product is one that can expand its designs, combos, and versions for other holidays (Valentine’s, March 8th, January full moon festival…). | Start with a few sample designs, then add limited editions, combos, or mini collections based on customer feedback and market timing. |
Small tips for new post-Tet business owners
1. Combine online and offline sales after Tet
The beginning of the year is when shopping demand increases sharply from traditional markets, spring festivals, to e-commerce channels. If you are new, flexibly combine direct sales at fairs, festival venues, or residential areas with online channels like Shopee, TikTok Shop, or Facebook Marketplace. This approach helps you reach both middle-aged customers who buy directly and young people who shop online.
However, managing goods, revenue, and orders across multiple channels can easily overwhelm new business owners. That’s why you should use MISA eShop – multi-channel sales and management software trusted by hundreds of thousands of business households. With just one account, you can:
- Manage inventory, orders, and revenue centrally on the same system
- Synchronize sales data from stores, Shopee, TikTok Shop, Facebook
- Track profit/loss, efficiency of each product, each sales channel
- Support payment, invoice printing, easy customer care
Especially, MISA is offering free sales tax declaration software to 2 million business households nationwide. This is a great opportunity for small traders to start the post-Tet business season without risks – without costs – yet as professional as large stores.
✅Sales – Manage revenue, inventory, receivables right on your phone.
✅Electronic invoices – Issue, send, and look up valid invoices in just a few seconds.
✅Digital signature – Sign electronically directly on the software, ensuring legal validity when transacting with tax authorities.
✅Tax declaration – Automatically synthesize sales data to prepare accurate declarations, minimizing errors.
✅Connect Mtax – Direct tax payment (new) – MISA is the first unit in Vietnam to integrate directly with the Mtax system of the General Department of Taxation, allowing business households to pay taxes right within the MISA eShop application without needing to log in to other portals.
✅Electronic accounting books (new) – Automatically record revenue, expenses, profit/loss to help business households have a set of valid accounting books, convenient for tax inspection, loan application, or business expansion.
Thanks to the synchronized integration of “Sales – Invoice – Declaration – Tax Payment – Accounting Books” on a single application, MISA eShop helps business households complete the “Declare – Sign – Pay” process in minutes, significantly saving time and costs compared to manual methods.
2. Take advantage of the series of festivals after Tet
Many people think that after Tet, the “selling season is over,” but in reality, Valentine’s Day (February 14th), God of Wealth Day (10th day of the first lunar month), and International Women’s Day (March 8th) are three consecutive golden opportunities. You can flexibly rotate products: turn Tet gift combos into Valentine’s gift sets, add elements of luck and prosperity to sell for God of Wealth Day, or package them more luxuriously to cater to customers buying gifts for March 8th. For each occasion, just change the packaging, attach a thematic tag, and repost with a new story to strongly stimulate demand without incurring additional inventory costs.
3. Build a personal brand for long-term sales
Today’s consumers not only buy products but also buy “trust.” Therefore, even if you only sell on a small scale, you should invest in building a personal brand. Post videos sharing business experiences, recording order packaging, guiding on choosing early-year gifts, or recounting the journey of “starting sales after Tet.”
Genuine and relatable content on TikTok, Facebook Reels, YouTube Shorts will help you quickly attract organic customers and build your own community around your brand.
4. Remember the 3 golden words: “Right – Easy – Unique”
When choosing what to sell after Tet, always remember this formula:
- Right demand: Grasp early-year consumer habits – beauty, weight loss, offerings, gifts, feng shui.
- Easy to sell – easy to operate: Choose lightweight, easy-to-preserve, easy-to-deliver products, can try small scale before expanding.
- Unique – trend-catching: Prioritize personalized, novel items that are trending on TikTok or Facebook.
By applying these three factors, you will easily choose the right products, optimize costs, and increase revenue from the first month of the year.
Conclusion
The Lunar New Year holiday is a “golden” period to kick off a prosperous business year. As the market shifts from entertainment needs to shopping for festivals, feng shui, beauty, and health, those who know how to choose the right products will easily achieve quick capital turnover, high profits, and minimize risks. Whether doing business online or offline, the key factor remains understanding customers, grasping trends, and effective management.
In addition to choosing suitable products, sellers need to apply technology to optimize the sales process. MISA eShop is a comprehensive management solution that helps you control inventory, orders, revenue, and connect multiple channels on a single platform. As a result, post-Tet business becomes easier, more accurate, and more efficient.
MISA eShop will be your companion to help you develop sustainably throughout the new year.
